Realizing the Full Value of Consumer Identities

Realizing the Full Value of Consumer Identities

As the enterprise begins to open its systems to consumers, it must be able to scale to support a much larger set of users. If you can manage these consumer identities efficiently, you can achieve an array of benefits, including:

  • The ability to offer a personalized consumer experience;
  • A more comprehensive view of the consumer;
  • Greater business agility.



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